04/22/2020 03:13:40 PM
CNCO, an award-winning and best-selling Latin American group, has dropped its new and highly-anticipated single titled “Honey Boo.”
The reggae-infused banger that featured the vocals of Dominican pop superstar Natti Natasha is the first single of the band's upcoming third album. Honey Boo was written by all members, alongside Patrick Ingunza and co-producers Daniel Rondon and Rafael Rodru.
“We originally recorded it that long ago too,” CNCO’s Joel Pimentel shared in a statement. “However, the time was never right to release it. Then this January we had the idea to re-record the song and put it out as our next official single. The idea to add Natti Natasha came from a Q&A she did on Twitter where fans asked if she would like to collaborate with us, and she said yes!”
As huge fans of Natasha, the chart-topping group didn’t hesitate to invite her to be part of the track, a process that went by in an instant.
“She happened to be in the studio when we sent over the material,” revealed CNCO member Richard Camacho. “In just 24 hours, she finished her lines. 4 days later, we were in Puerto Rico shooting the video. It was that fast.”
One week since releasing the song, Honey Boo's music video peaked at No.1 on YouTube Trending Videos chart worldwide by surpassing 2 million views in just less than 24 hours. The Joaquin Cambre-helmed visual follows the multi-platinum Latin boyband as they play billiards, dance in basketball courts, and tour the scorching streets of Puerto Rico.
“It's a fun and light song,” Camacho describes the global hit turned TikTok viral smash. “We just want to bring joy to the world and make people want to get up and dance.”
Hailed as one of Latin pop's young and most influential hitmakers today, CNCO scored two chart-topping albums under their belt. The group also garnered numerous awards including Latin American Music Awards, Premios Juventud (Youth Awards), Billboard Latin Music Awards, Premio Lo Nuestro, Premios Tu Mundo (Your World Awards), iHeartRadio Music Awards, Kids Choice Award, and a Teen Choice Award. Indeed, their influence can be felt in nearly every corner of the globe thanks to their 12 GOLD and PLATINUM certifications in the US alone, countless sold-out shows, and billion streams (cumulative) in their music and music videos.
“Honey Boo” is now out on various streaming and digital platforms worldwide via Sony Music.
Author: slickmaster | © 2020 The SlickMaster's Files
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