08/08/2021 01:08:58 PM
8 Ballin' has joined Def Jam Philippines.
The newcomer hip-hop collective has recently signed an exclusive contract with Def Jam Philippines, making themselves part of the label’s roster of esteemed music acts after being discovered by A&R Senior Manager Allan Mitchell “Daddy A” Silonga upon scouting for new discoveries and potential hitmakers in 2020. After several discussions with the group and their manager Schumi, 8 Ballin’ has finally agreed to join the international music label’s artist lineup.
“As a very young collective, we realized that we needed a lot of guidance in the industry and when we met the UMG/Def Jam team, not only are they the global number 1 label, but they have an amazing team with people we can trust. This is definitely life-changing and we can’t wait to further propel our career.” founding member PRAY said in a statement.
In addition to upcoming singles and possibly, an album or EP in the works, 8 Ballin’ will re-release their 8-song catalog with the help of Def Jam Philippines. They’re also planning to drop their highly anticipated single “Alon,” which the group describes as a “mid-tempo song that deals with facing adversities in life, and looking past the challenges with a renewed appreciation for true friends and family.”
Founded by rap artists PRAY and R!S in 2018, the Rizal-based 8 Ballin' is composed of eclectic and widely talented rappers, producers, and musicians—members Juan-E, cXy, Supboi K, Ya'akov, TEEN, Ego, and LvxIndomino—whose body of work comes from a place of real-life experiences and inspiring encounters in the city and beyond.
With the success of their viral single “KNOW ME,” [https://8ballin.lnk.to/KnowMe] 8 Ballin’ recently broke through the mainstream consciousness with more than 17 million streams on YouTube [https://8ballin.lnk.to/KnowMe_MV] and Spotify combined, making them one of the Filipino artists to watch out for this 2021.
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