07/28/2021 03:33:38 PM
FERN-D has won the Brand of the Year for 2021-2021 World Branding Awards.
The household name as a Vitamin D supplement in the Philippines has been given the distinction of Brand of the Year Award for the Vitamins and Supplements Category in the 2020-2021 World Branding Awards. This successive worldwide recognition proved the love of this brand that eventually bore fruitful results; living to its monicker of 'sunshine vitamins' in the process.
FERN-D has won the award by leading the numbers according to brand valuation, consumer market research, and public online voting. The consumer votes constitute seventy percent of this scoring process, proving that the brand is indeed voted by the people who receive and experience its quality.
It was indeed, a ray of sunshine amidst any weather. In a time when the global economic landscape was greatly disrupted, the efforts and initiatives of brands to remain distinct and relevant are testament to the creativity and innovation they bring to the table.
“The Awards are an acknowledgment of the tireless effort of the teams that build and maintain their brand presence in an ever-changing market,” said Richard Rowles, Chairman of the World Branding Forum.
Indeed, the success of FERN-D is a team effort. “Sharing Prosperity Through Global Entrepreneurship” is a philosophy that Mr. Tommanny Tan, President, and CEO of I-FERN, lives by. By guiding, mentoring, and giving a business opportunity to people who came from humble beginnings, I-FERN has since produced entrepreneurs who carry the company’s legacy while spreading good health with products like FERN-D.
FERN-D lets Filipinos get their usual fix of Vitamin D even without stepping outside, a popular action as part of the global's response to the pandemic and the contagious health risk it brings. It is known that getting the outdoor sun treatment was used to be part of everyone's daily routine, for it gives them Vitamin D.
All that said, Winning the Brand of the Year Award for two consecutive years now proves the success that FERN-D continues to build—all by staying true to its promise to be a daily dose of sunshine for the Filipino market.
Author: slickmaster | © 2021 The SlickMaster's Files
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