BRIGHT — the multi-talented Thai actor, singer, and entrepreneur— makes his debut on 88rising with the release of his single and music video, “Long Showers.” This hauntingly beautiful track delves into the emotional turmoil of moving on from a past relationship. The accompanying music video, starring BRIGHT and famous Filipino actress Liza Soberano, directed by Mamesjao, immerses audiences in a powerful narrative of heartache and resilience, metaphorically like taking a refreshing shower. It captures the battle of drowning out lingering memories and emotions that only grow stronger in solitude. BRIGHT premiered “Long Showers” earlier this year during an unforgettable live performance at Japan’s prestigious NHK Music Expo in Tokyo.
BRIGHT (Thai: ไบร์ท), is a multi-talented Thai actor, singer, and entrepreneur. He has gained widespread recognition for his roles in films like Love You To Debt and Congrats My Ex!, and in the series F4 Thailand: Boys Over Flowers and 2gether: The Series. BRIGHT’s artistic range also shines in the music industry, with notable albums such as Adolescent and Lost & Found. He is the founder and creative director of ASTRO Stuffs, which is a consumer products brand, and Cloud9, his entertainment agency. In 2024, Forbes acknowledged BRIGHT’s impact by including him in their 30 Under 30 Asia Entertainment and Sports category and this year he also notably was the first Thai star to attend the prestigious Met Gala in New York City, where he was dressed by Burberry. He is a beloved icon and trendsetter for the youth throughout Southeast Asia, Japan, and the United States.
BRIGHT’s influence extends to global brands, as he became the first Southeast Asian to serve as the global ambassador for Burberry, as well as a brand ambassador for Calvin Klein, Adidas, and Bangkok Bank M Visa in Thailand. He has graced the pages of prestigious fashion publications, including Vogue, Harper’s Bazaar, Esquire, GQ Thailand, and many more. In 2023, he was honored with the inaugural "Golden Cane Award" from the Chaplin Awards Asia. BRIGHT continues to captivate audiences with his diverse talents, passion for art and music, and entrepreneurial spirit, making a lasting impact on the global entertainment industry.
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